NYC to the world

YERRAMAZING

A Dominican and a Rican-American from NYC, seeing the world for the first time — getting locals everywhere to say YERR on camera.

The Business Plan Gym Partners Hub
Explore
The concept

One syllable. Every country.

NYC slang meets world travel — a format with infinite episodes and zero competition.

The word
"Yerr" — one syllable, infinite connections
NYC slang for "what's up" — rooted in African American Vernacular English, Puerto Rican Spanish, and Yiddish. The city's entire multicultural DNA in one sound. Simple enough for anyone to say, foreign enough to create genuine comedy abroad.
The format
Teach locals your greeting, learn theirs
Every country has their own "yerr" — klk in DR, wagwan in Jamaica, ossu in Japan, g'day in Australia. We teach them ours, they teach us theirs. Infinite episodes, infinite reactions, infinite content.
The gap
Zero NYC Latino travel duos exist
65M+ Latinos in the US, $56B/year spent on travel — and nobody is making travel content from the perspective of two NYC Latinos seeing the world for the first time. We're not competing. We're creating the lane.
The proof
The format already works — at scale
Xiaomanyc (6.4M subs) — NYC guy speaking foreign languages. Kieran Murray — Aussie teaching locals "G'day." Drew Binsky — $114K/mo. Same formula, different culture. Nobody's done it with NYC slang yet.
🇺🇸YERR
🇩🇴KLK
🇵🇷QUE ES LA QUE
🇯🇲WAH GWAAN
🇬🇧WAGWAN
🇯🇵OSSU
🇦🇺G'DAY
🇧🇷E AI
🇩🇪WAS GEHT
🇮🇹CHE SUCCEDE
🇨🇴QUE MAS
🇳🇬HOW FAR
🇲🇽QUE ONDA
🇺🇸YERR
🇩🇴KLK
🇵🇷QUE ES LA QUE
🇯🇲WAH GWAAN
🇬🇧WAGWAN
🇯🇵OSSU
🇦🇺G'DAY
🇧🇷E AI
🇩🇪WAS GEHT
🇮🇹CHE SUCCEDE
🇨🇴QUE MAS
🇳🇬HOW FAR
🇲🇽QUE ONDA
Everything in one place

The Hub

Business plan, content strategy, fitness, and all the tools — organized and ready to go.

14
Pages
His
Plan
Hers
Plan
💪
Gym Partners Hub
Full workout plans, meal prep, grocery lists, eating guides, supplements, progress tracking — separate His/Hers tabs on everything. Research-backed, budget-optimized.
Fitness & Nutrition
📋
The Business Plan
LLC formation, credit card strategy, comp playbook, tax write-offs, YERR content strategy, growth roadmap with revenue targets — interactive checklist.
Strategy 🎬
Content Roadmap
50 video ideas, 90-day week-by-week calendar, posting schedule, platform priorities, monetization timeline.
Strategy 📈
Growth Funnel
5-stage scaling strategy — from first video to membership site, with real lessons from creators who've done it.
Strategy 🔑
Accounts to Create
Every social media, travel platform, affiliate program, and creator network — with checklist.
Tools 📊
Travel Dashboard
Track trips, hotels, restaurants, contacts, expenses, and content — shared log for both of you.
Tools 📑
Google Sheets Template
Column-by-column template for trips, food, people, expenses, content tracking.
Tools 🤝
Media Kit
3-page template showing hotels and cruise lines exactly what they want to see — with annotations.
Outreach
65M+
US Latinos — our built-in audience
$56B
Latino leisure travel spend/year
0
Competitors in our exact lane
∞
Countries with a local "YERR"
YERRAMAZING
Two NYC Latinos. One syllable. Every country.
Built March 2026